Most people know what their problem is. They just refuse to fix it. They ignore it even though it is bugging them and it is bugging everyone else. Until one day that problem refuses to be ignored anymore. Then the problem becomes expensive to fix and sometimes unfixable.
This isn’t just relevant to the personal side of things. It’s the same with brands and business too.
Know your problem and know how to fix them before it is too late.
Are you afraid to face your own ghost?