Marketing Insights | Roar Point

Introduction to Brand and Market Positioning: Establishing the basics of brand positioning.
What is Brand Architecture: Understanding the structure of brand portfolios.
What is Brand Equity: Exploring the value a brand adds to its company.
Awareness in Marketing: Grasp the importance of brand awareness in your marketing strategy.
All You Need to Know for Brand Extension: Explore essentials of expanding your brand into new markets and products.
The Systematic Approach to Brand Building: A New Perspective: Integrating foundational branding with systematic approaches.
The Value of Branding: The impact of branding on business value.
Brand Message: Fortify your brand with a strong message to stand out and resist industry giants

The Hierarchy of Marketing: Master marketing’s hierarchy to focus on foundational elements for entrepreneurial success.
Crafting Distinctiveness and Depth in Brand Identity: Transform branding from mere visuals to a comprehensive, resonant corporate identity strategy.
Understanding Slogan vs Tagline: Owning Your Authentic Brand Promise in a Commoditized Market
What If There Were No Brands: Exploring the dire impact of a brandless market on innovation, quality, and consumer choice.

The Secret to Brand Growth: Narrow Your Focus: Techniques for focusing on core markets.
The Secret to Brand Growth: How did the Bigger Brands got Big: Lessons from successful brands.
What is Brand Experience: Creating and managing brand experiences.
What is Brand Management in Marketing: Strategies for maintaining brand health.
All You Need to Know for Brand Extension: Strategies for expanding your brand into new markets or products
Borrowed Credibility: The Secret Weapon for Small Business Growth
Sub-Brands: Benefits and Challenges of a “Branded House” Strategy
Brand Impact: Cultivate enduring customer loyalty to transform clients into passionate brand advocates.
Brand Awareness: A Journey of Measurement and Strategy: Master brand awareness: measure and enhance your brand’s market resonance and visibility.

The Power of Strategic Alignment in Marketing Execution: Aligning marketing strategies with business goals.
The Power of Being Distinctive in a Sea of Sameness: Differentiating your brand in a crowded market.
The New Rules of Brand Differentiation: Modern strategies for brand differentiation.
Branding Strategies: Comprehensive approaches to developing and implementing branding strategies.
Growth Strategy: Tactics and strategies for achieving and managing growth.
The Market Orientation Imperative: Explore the shift from sales-driven tactics to sustainable, customer-centric market orientation.
Traditional vs Digital Marketing: Blend traditional and digital marketing for a comprehensive strategy that maximizes impact and reach.

The Heartbeat of Your Brand: Authenticity in a World of Imitation: Fostering genuine brand connections.
The Compass of Success: Navigating Business with a Market-Oriented Strategy: Using market orientation as a strategic guide.
100 True Fans: The Key to Sustainable Success in the Digital Age: Building a dedicated customer base.
Are you going beyond the logo: Delving deeper into what makes a brand beyond visual identity.

The Sustainability of Branding: Transform your brand by embedding sustainability into its core, appealing to conscious consumers.
The Journey of a Brand: From initial awareness to ultimate advocacy, explore every transformative phase of branding.

The Art of the Pause: Why Strategic Stops Lead to Better Starts: The value of strategic pauses in business.
Strategic Distribution: The Key to Unlocking Your Brand’s Potential: Optimizing distribution strategies for maximum impact.
Strategic Business Analysis: The Key to Unlocking Growth and Profitability: Leveraging business analysis for strategic growth.
Expansive Strategies: The Secret to Unprecedented Business Growth: Identifying and implementing strategies for large-scale growth.
Redefining Success: Measuring What Matters: New metrics for assessing business success.

Lean Success: Transform operations: Boost efficiency, foster innovation, and secure a resilient, lean future.
Smart Leverage: Maximize resources, embrace constraints, and innovate within to thrive against industry giants.
Outsourcing as a Strategic Innovation Partner: Boost business by focusing on strengths and outsourcing to enhance growth and innovation.

Brand Consultants Malaysia: Expert insights from top brand consultants in Malaysia.
Marketing Agency Malaysia: Connect with leading marketing agencies for innovative solutions.

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