Ever been to an art exhibition and wonder what the artist was thinking when the art was produced? Wouldn’t the story make you appreciate the art so much more? More than the story in the book, the story behind the book makes it a lot more interesting too.
Here’s a thought. On your social media avenues? Be the artist that speaks for your brand. Tell those who are willing to listen about the story behind its creation. Stories make the brand immensely more interesting. All those stuff the boss did not allow into the ad copy? Your social media is probably a right place.
Be the artist that speaks for your brand.
What happened once upon a time?