Who do you work with?
August 30, 2013
What if you grow slow?
September 3, 2013

Where do you want to go?

Earlier this year we resigned a client after months of ding-donging on the communications plan.

We had failed to get the clients to understand that a communications plan is mapped against a marketing plan. If the marketing plan is non-existent then it is difficult to have a good communications plan.

It’s like asking for directions when you don’t know where you want to go.

How are you ever going to get there?

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